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10 Best Shopify Upsell Apps to Maximize Revenue

Upselling and cross-selling are effective strategies to increase your average order value (AOV) and overall store revenue. If you're using Shopify for your ecommerce business, there are plenty of apps to help you upsell or cross-sell with ease.

In this article, we’ll explore the best Shopify upsell apps for your ecommerce store.

What Are Upselling and Cross-Selling?

Upselling, cross-selling, and down selling are sales strategies for increasing average order value (AOV) and overall store revenue.

• Upselling: Persuading a customer to buy a more expensive version of a product they were looking at. Store owners often offer discounted upsells to persuade customers to buy. For example, the upgraded version may normally cost $100 more, but you can offer it for only $50 more if customers upgrade from the shopping cart.

• Cross-Selling: Offering relevant products that relate to the original product, typically at a discount, to motivate additional purchases. For example, if a customer is buying a throw blanket for their couch, cross-sells could include matching pillows and other room decor.

• Down Selling: Showing an abandoning customer a lower-priced option to try to save the sale. The idea is that some revenue is better than no revenue at all.

Here’s a visual comparison of upselling vs. cross-selling:

What to Look For in a Shopify Upsell or Cross-Sell App

When picking an upsell or cross-sell app for Shopify, consider the following factors:

• Ease of Use: How easy is it to create and edit your upsell offers?
• Integration with Other Shopify Marketing Apps: While most Shopify apps will work with each other, dedicated integrations with review apps or email marketing apps can make all of your marketing efforts more effective.
• Types of Upsell or Cross-Sell Offered: Consider where and when you want to offer upsells and cross-sells, and find an app that does those well.
• Customer Support: How easy is it to get help if something technical breaks?
• Pricing: Are the features and benefits worth the investment? Many Shopify upsell apps charge a monthly fee in addition to a commission on upsells made through the app, so read the fine print carefully.
• Upsell and Cross-Sell Locations: Many apps allow you to offer both upsell and cross-sell in Shopify, but this is not the case for all apps. Furthermore, you can upsell and cross-sell in multiple places, from the product page to a thank-you page after checkout. Different apps allow you to upsell at different points in the customer journey.

It’s therefore very important to think through your upselling strategy before you choose an upsell app for your Shopify store.

With all this in mind, we picked our favorite upsell apps from the Shopify App Store. Let’s take a look!

Top 10 Shopify Upsell Apps

1. Upsell & Bundle Products

   • Best For: Creating post-purchase offers and frequently bought together bundles.
   • Features: Frequently bought together bundles, volume discounts, intelligent product recommendations.
   • Pricing: Free.

2. ONE

   • Best For: One-click upsells on the checkout page with additional marketing features.
   • Features: Countdown timers on upsell offers, email and SMS marketing, popup builder, abandoned cart, checkout, and browse recovery.
   • Pricing: Free.

3. AfterSell Post Purchase Upsell

   • Best For: Making post-purchase offers and down selling lower-priced add-ons.
   • Features: Single product and multiproduct offers, A/B testing to optimize your upsells, custom thank you page builder, product reviews and FAQ widgets.
   • Pricing: Free plan available, paid plans start at $7.99/month.

4. ReConvert Upsell & Cross Sell

   • Best For: Upselling and cross-selling at checkout and on a post-sale thank you page.
   • Features: Smart AI product recommendations, automatic discount distribution, advanced segmentation, visual funnel builder.
   • Pricing: Free plan for 49 orders/mo; paid plan starts at $7.99/month plus 0.75% commission on upsell revenue.

5. Frequently Bought Together

   • Best For: Generating Amazon-style product recommendations on your product pages.
   • Features: Bundle discounts (percentage discount, fixed amount, the cheapest item free, free shipping discounts), tuned for popular Shopify themes, manual installation check, ratings and review stats from other review apps.
   • Pricing: Free for new stores, paid plan starts at $9.99/month.

6. In Cart Upsell & Cross-Sell

   • Best For: In-cart upsells with advanced targeting features.
   • Features: Advanced targeting features based on location and product quantity, automatic upsell discount application, AI-powered autosuggest.
   • Pricing: Free plan available with 1 upsell offer, paid plan starts at $19.99/month.

7. Candy Rack

   • Best For: Displaying offers right after customers click add to cart.
   • Features: One-click upsells, smart auto upsell, customizable popups with real-time previews, 24/7 chat and email support.
   • Pricing: Plans start at $29.99/month based on what Shopify plan you’re using.

8. Zipify OCU

   • Best For: Premium upsell features including an easy-to-use offer landing page builder.
   • Features: Native Shopify integration, built-in split testing, mobile-responsive and editable funnels, advanced upsell triggers by product, variant, or collection.
   • Pricing: Plans start at $35/month plus 1% of upsell revenue.

9. Honeycomb Upsell & Cross-Sell

   • Best For: Building cart page and post-purchase cross-sells, upsells, and discounts.
   • Features: Autopilot mode to build funnels for you based on where you want to sell more, pre-checkout, post-checkout, and blog page upsell funnels, built-in personalization features, Honeycomb app to help you manage your funnels on the go.
   • Pricing: Free plan with 100 monthly views, paid plans start at $49.99/month.

10. CartHook

• Best For: Top-notch upsell and cross-sell app with free strategy consultations and funnel reviews.
• Features: 1-click upsells between checkout and thank-you page, built-in analytics to see your new revenue and track your AOV boost, subscription upsells, live chat support.
• Pricing: Starts at $50/month plus 1% of upsell revenue.